Challenge
Founded in 1864, RBC Royal Bank or RBC Financial Group is the largest financial institution in Canada. The bank serves 18 million clients and has 80,100 employees worldwide. RBC Race for the Kids, a subsidiary of RBC Royal Bank looked to Net at Work to deliver a fully redesign site in under a month for both design and development.
Approach
The result of Net at Work’s in-depth discovery process, site design accentuates the eccentric attributes of RBC Race for the Kids!. The youthful look of the new RBC Race for the Kids site captures the brand’s essential qualities, and underscores the company’s commitment to quality and transparency.
Outcome
- Fully customized Word Press implementation
- Brand-Centric Design promotes transparency and commitment
- Key Integrations:
- Crowdfunding platform
- BuddyPress
- Mobile Optimized
