The cloud isn’t just for large companies with thousands of employees. In fact, some of the richest and most thrilling transformations can be seen in the mom and pop stores, the virtual start-ups. In most cases, it starts with that “moment of truth”– a realization that something can be done better.

In Microsoft’s “Moments of Truth” e-Book you’ll learn about four businesses that had an insight, and turned to the cloud for answers. You’ll read about:

  • A Nashville fried chicken company is changing lives through the power of smart technology and transformative employment
  • A virtual social media management business is truly living “the future of work”
  • A content-focused startup is setting a whole new standard for podcasts
  • A digital products studio is building a real community for its employees