Best Software’s SalesLogix Wins Seven Industry Awards in Fourth Quarter of 2002

Scottsdale, Ariz. – January 14, 2003 – Best Software today announced that its leading small business and mid-market CRM solution, SalesLogix, was honored with seven industry awards during the past quarter. These awards recognized the market leadership of SalesLogix in a variety of categories including product functionality; end-user success and satisfaction; and breadth and success of a reseller channel to meet customer CRM requirements.


“The honors of the RealMarket Users’ Choice Gold Award and CRM Magazine’s Top Five Customer Installs for 2002 are a testament to the success of SalesLogix with our customers,” said Tim Fargo, SalesLogix general manager. ”These awards voted on by both industry experts and customers recognize our successful product, partner programs, and customers. Most importantly, they demonstrate our ability to meet the unique business requirements of small and mid-size organizations and clearly define SalesLogix as the market leader in our segment.”


RealMarket’s Users’ Choice Awards is the only award program in which CRM products are judged by the end-user. Gold Awards were issued for products or services that scored highest in their category, had widespread voting, and had at least three competitor products that also received broad support. These criteria ensure that Gold Award winners stand alone atop a competitive field.


In addition to customer awards, SalesLogix also won Editor’s Choice awards from both PC Magazine and CRN Magazine. And, in CRM Magazine’s recent Mid-market CRM round-up, SalesLogix was recognized as one of the Top Five Mid-market Vendors and SalesLogix customer Avnet was selected as one of the Top Five Customer Installs for 2002. Avnet was the only customer of the five selected that integrated their front-office and back-office systems for a full view of their customer data.


“SalesLogix is really firing on all cylinders these days. The new version 6.0 product was a great introduction to the marketplace and to our customers,” said Sam Biardo, president of Technology Advisors, a SalesLogix business partner. “It speaks a lot to the strength of SalesLogix that the product was recognized not only by leading press and analyst organizations, but by the customers that are using SalesLogix every day.”
SalesLogix awards include:

  • PC Magazine Editor’s Choice Award for Best SFA product
  • CRN Editor’s Choice Award for Best SMB CRM product
  • CRN Editor’s Choice Award for Best SMB CRM channel program
  • CRM Magazine’s Top Five Mid-market CRM vendors
  • CRM Magazine’s Top Five Customer Installs for Avnet
  • RealMarket’s Users’ Choice Award – Gold Winner for Mid-market CRM product
  • Supply Chain Technology News for Best Front Office Solution